Branding is quite possibly the most important ingredient you can have when building your business as well as you as a person. For professional entrepreneurs, we know that if you are not attracting people to your camp because of your content your consistency and /or your perceived image that most likely you are not attracting any sales and will looking at a gloomy alternative, which is a whole other topic in itself. For now, I would like to share with you 3 branding tips you can use as you build your team your business your life YOUR brand.
When I first started in the home business industry, I was only familiar with single dimension marketing, that being pasting links that directed to my affiliate marketing site for the company I was representing at hopes of making a sale. I wasn't even thinking of how the impression I was leaving was that of being an employee versus an entrepreneur.
You see, I know what vision I have for the direction of my life and I know that my credibility and authenticity are critical to my ability to attract those who are looking for me and my message.
Finally, revived with new awareness of the importance of branding I have since taken it seriously and have incorporated a mindset that includes branding in my decision making.
The best part is, the more detailed you build your brand the more you grow into the person you want to be. Here are 3 branding tips you can use starting today.
3 BRANDING TIPS..
Look and feel – You have a small window of time in which you must create a positive impression or risk turning your potential audience away. With this in mind, it is important to use professional grade photography for all of your media and marketing. As well with themes and fonts, be sure to keep the same look and feel for online and offline marketing, the concept here is for your audience to gravitate to your image, your brand. The image you portray to others needs to reflect the thoughts and emotions that identify you individually, allowing those looking for you an inviting way to find you.
Your message and Story – This is where you get to engage your audience, uncover the pain and cause them to grow( your story will inspire someone), offer a solution (say what you found and what it did for you ) create a compelling call to action, by offering something related to your niche in exchange for their contact information, use this online or offline and be sure to be authentic, people like to hang around you and are more likely to do business with those that they know, like and trust.
Consistency – People gravitate to where they feel comfortable, welcome and know what to expect…So that is the job, make them feel welcome by providing as much value as possible, value that resonates with and causes them to experience feelings of increase. Be sure to stay consistent with your message, your story, the look and feel of all your media and you will build brand recognition.
There are three branding tips you can use today to take control of your brand your image and how you are seen in the marketplace. IF you want more information on becoming a better skilled marketer, visit the MyLeadSystemPRO link, watch the video and get a clear sense of what really is possible for you and your business. Please share with someone who could benefit from the content.